Integrating eBay® into your Site Using eBay To Go

This page uses eBay To Go® to generate a Flash movie for items either sold by you, or items in which you think your users might be interested. This technique allows you to embed the Flash movie anywhere on one of your web pages. For this example, I've used a generic search for "Shelby". Note that the movie is built when this page is loaded, so that it is updated every time the page is displayed, rather than being a static page that must be rebuilt by your web developer periodically. Also, this list is built from the actual eBay servers, so if you're interested in an item, feel free to click on one of the links! Be sure to mouse over the Flash application to explore the various ways the items can be displayed.

The first two techniques simply provide your web site visitors with links to pages either residing on or generated by eBay. Their advantage is that they cost nothing additional to implement. To use the eBay application interface, however, an annual fee plus a certification charge for the application itself must be paid to eBay, but in return you, as the owner of the application, have much more control over your use of eBay, and, of course, your users stay on your site, rather than get shuttled off to the eBay web site.

The next page will give you an idea of what can be done with a "real" eBay application.